This letter is an example of an Apology Letter – Customer Service and includes all of the elements of a perfect Apology Letter – Customer Service for you to use. This sample Apology Letter – Customer Service can be used as a template for your needs.
Dear Mrs. Duncan,
I was most dismayed to receive your letter of complaint regarding your recent visit to our dealership. Victory Honda aims to consistently deliver friendly, professional service to our all of our customers.
From what you indicated in your correspondence, it sounds like our Repairs Dept. not only didn’t meet your appointment in a timely manner, but also demonstrated a disappointing level of customer service, neither of which is acceptable for our loyal customers nor for us at Victory Honda. From the paperwork filed, we were able to identify the Repairs Dept. employee in charge of your requested service and have issued a “Dissatisfaction” write-up on behalf of the incident. We are also using this incident as an example in our next staff meeting to dovetail into the renewed focus of our team to deliver only the best in 100% Customer Satisfaction. After all, we couldn’t have earned a 5 star rating on the “Dealership WatchList” without the solid reputation from valued customers, like you, from over 35 years in the business.
Thank you for bringing this matter to our attention. In hopes of building your confidence back with us at Victory Honda, I am including a coupon for 20% off your next Repair Service. It is my sincerest hope that you will give us another chance to prove to you that not only is your satisfaction important to us, but it is our guarantee.
On behalf of all of us at Victory Honda, I apologize for the inconvenience that this service may have caused you. We constantly strive to improve our level of service and value your feedback. We also look forward to earning your trust again in the future.
Manager Customer Relations